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News United Technologies Corp. HEALTHfx Wins Best Global PR Campaign by PR News

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United Technologies Corp. HEALTHfx Wins Best Global PR Campaign by PR News

SYRACUSE, N.Y. – UTC Climate, Controls & Security won a 2018 Platinum PR Award from PR News in the global public relations campaign category for its “HEALTHfx: The Benefits of Green Buildings: Energy, Emissions and Health” campaign. The campaign also received honorable mention recognition with the marketing communications category. Pinckney Hugo Group provided support on infographics, social media graphics and a microsite for the campaign.

UTC Climate, Controls & Security partnered with Harvard University in 2017 to sponsor and conduct academic research in order to better understand the health and climate effects of green-certified buildings over a 16-year period in six countries. Known as HEALTHfx, the study found nearly $6 billion in combined health and climate benefits. Through the launch of the campaign, the results were made public in early 2018. The campaign featured media relations, sustainability-focused podcasts, digital and social media efforts, infographics, a microsite and a comprehensive toolkit of resources for internal employees.

Platinum PR Award winners set industry benchmarks for excellence across all areas of communications. To learn more about the campaign, click here.

 

About Pinckney Hugo Group:

Pinckney Hugo Group is a full-service integrated marketing communications firm providing strategic solutions for clients in a broad range of industries. The firm is a member of the American Association of Advertising Agencies (4A’s). Pinckney Hugo Group was named one of the Best Companies to Work For in New York State four times and has been included on Inc. magazine’s list of the 5,000 fastest-growing private companies in America eight times. For more information, call 315-478-6700 or visit www.pinckneyhugo.com.